Categories: Informative

Ferrari Reveals Deserto Rosso

Ferrari Pays Tribute to the Middle East with stunning desert video

Ferrari pays tribute to the deep-rooted traditions of the Middle East Region with “Deserto Rosso”, a breathtaking video showcasing the majestic beauty of the desert celebrated by the stunning design of its cars.

The phrase Deserto Rosso is Italian for ‘Red Desert’, evoking both the crimson dunes of Arabia’s deepest deserts and Ferrari’s signature color which has stoked the passions of speed lovers for decades around the world.

Captured in the deserts surrounding the Liwa Oasis, home to some of the highest sand dunes in the world, the film is set over 24 hours, from sunrise to sunset, depicting two California T models gracefully navigating the terrain of the mystical ‘Empty Quarter’, or Rub’ al Khali as it’s known locally.

The video showcases the sublime elegance, sportiness, innovation and exclusivity that has distinguished every California model since the 1950s, and lovingly embraces its subject theme, celebrating the breathtaking beauty and sublime diversity of the desert environment; a natural home for the iconic and utterly unique California T model.

Ferrari Reveals Deserto Rosso Video Link

Share

Recent Posts

Pagani Huayra Tricolore

A tribute to the 60 years of the Frecce Tricolori, the world’s largest aerobatics patrolA…

3 years ago

Bugatti Bolide

WHAT IF … BUGATTI DEVELOPED AN EXTREME, TRACK-FOCUSED HYPER SPORTS CAR WITH AN UNPRECEDENTED WEIGHT-TO-POWER…

4 years ago

Koenigsegg Gemera

TUE, MAR 03, 2020 14:21 CET The Koenigsegg Gemera has made its world debut. It…

4 years ago

Koenigsegg Jesko Absolut

TUE, MAR 03, 2020 14:22 CET The Koenigsegg Jesko Absolut has been unveiled. It is…

4 years ago

Bugatti Chiron Pur Sport

LESS WEIGHT, MORE DOWNFORCE AND A CLOSE-RATIO TRANSMISSION ENSURE INCREASED AGILITY. elegant and extremely athletic.…

4 years ago

Pagani Imola

Limited-run, just five models built, all sold;Price of five million euros + VAT;827 HP, 1100…

4 years ago